Privacy Policy


Privacy Policy

Privacy Policy

This Privacy Policy applies to the CITIZEN Watch Mall website for Singapore and Malaysia at and ("Website") and, where identified on those sites, any social media sites operated by CITIZEN for Singapore and Malaysia.

The Website is operated by CITIZEN Watches (H.K.) Ltd. Singapore Branch having its registered office at 60 Albert Street, #17-08, OG Albert Complex, Singapore 189969 (“CITIZEN”, "our", “we” or “us”).


1. Collection and Use of Your Personal Data

We collect and use data relating to you in the circumstances and for the purposes listed below.

Visiting the Website

We collect the following data:  IP address,  type and version of browser, operating system and platform, the complete Uniform Resource Locator (URL), purchase information, browsing behaviour when you visit the Website.

Please also see the section below on our use of Cookies and data analytics tools.

Customer Accounts

When you visit the Website, you can create a Customer Account. The registration for a Customer Account requires you to provide details such as your name, email address and your password. There are also options for you to provide other details and set certain preferences for receiving communications from us. If you choose to, you can also input details that will be used if you make a purchase on the CITIZEN Watch Mall.

You can change, update and remove your details and preferences at any time by logging into your Customer Account.

Participating in Website supported activities

We may run various activities through the Website that allow you to interact with us and others, such as to invite you to subscribe to a newsletter or to receive details about our products, participate in our membership programs, earn or redeem membership points and vouchers, receive promotional information, enter a promotion, post reviews or photos, provide feedback or complete a survey.  If you choose to participate in activities run through the Website, we may collect your personal details so that we can conduct those activities.  For example, if you provide feedback on a product, we will typically collect your details depending on how you provide your feedback (e.g., your email address, or mobile number,) as well as your nickname and, of course, your feedback.  If you enter a promotion, we will typically collect your name, email address, mobile number and any other details needed to identify you and your entry and to contact you.  If you register an account in CITIZEN Watch Mall, you will automatically become member of CITIZEN Club Member ( If you don’t want to register an account in CITIZEN Watch Mall, you can still make online purchases as a guest. If you participate in our membership programs, we will typically collect your name, mobile number, email address and any other details as may be required by us for the purposes of identifying you and your registration, facilitating the collection and redemption of membership points, market research and statistical analysis, customer relationship management, after-sale services, administrative and accounting purposes and sending communications to you, including offers, promotions and other marketing communications. The terms applying to those activities may identify specific use or disclosure of your personal data.

CITIZEN Watch Mall Purchases

If you make or attempt to make a purchase on the CITIZEN Watch Mall, we will collect personal details so that we can process and deliver your purchase to you, such as the details needed to create a customer account, name, email address, contact number, delivery address, billing address and other instructions about your delivery.

We may also use your personal details to contact you if there is an issue with your order or to remind you of action you may need to take to complete your order submission.

We use a third party payment provider to process payments. As a result we do not collect your credit card number or similar details about your payment method.

Other Purposes

We may also collect and use the data described above and data about your activities on the Website to produce analyses. The analyses may be used as a basis for our business decisions, to improve our products and services, to adapt to the needs of our customers and to carry out marketing activities. The analyses produced on this basis no longer has any personal reference, which means it is no longer possible to trace them back to you.

We may also use data analytics tools as set out below.


 2. Disclosure of Personal Data

We disclose personal data for purposes as set out below.

We may disclose personal data to our affiliates and third parties who support us in operating the Website and activities conducted through the Website. Disclosure may be made to affiliates and service providers who prepare the platforms, databases and tools for our products and services (e.g. our website, the sale of goods, the dispatch of newsletters and informative emails), issue analyses on user habits on our websites, carry out marketing campaigns or promotions, and process your personal data during the purchasing process on our behalf.

In some cases these disclosures may include transferring personal data to other countries to enable processing by our affiliates or a service provider.

We require our affiliates and other third parties to whom we disclose personal data to implement appropriate protections for your personal data.

Some Website activities you can participate in will involve disclosing content you provide. For example, content you provide in posting a review or photo. You should only provide content you are comfortable disclosing.

The terms applying to some Website activities may identify specific use and disclosure of your personal data. For example, if you participate in a promotion, the promotion terms may state that winner's names and entries may be published or that images relating to the promotion will be used for publicity purposes.

When you make a purchase on the Citizen Watch Mall, your details will be disclosed to a third party payment provider to process payments.


3. Cookies and Data Analytics Tools

To enrich and perfect your online experience, Citizen uses “Cookies”, similar technologies and services provided by others to display personalized content, appropriate advertising and store your preferences on your computer.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Citizen uses cookies to help Citizen identify and track visitors, their usage of the Website, and their website access preferences. In addition to this, cookies allow your browser to be recognised. For example, after leaving the website, you can restore the contents of your shopping cart or be shown the last viewed products.  Citizen visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Citizen’s websites, with the drawback that certain features of Citizen’s websites may not function properly without the aid of cookies.

By continuing to navigate our website without changing your cookie settings, you hereby acknowledge and agree to Citizen’s use of cookies.

Citizen uses the remarketing services to advertise on third party websites (including Google) to previous visitors to our site and to collect information about your website visit, and to use this to perform anonymous evaluations and obtain statistics to allow us to constantly improve our website design. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example add to cart. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.


4. How We Protect Your Personal Information

We treat the security of your Personal Data seriously. We utilize appropriate administrative, technical and physical safeguards and security measures to protect the Personal Data you provide on this Website against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use and any other unlawful forms of processing. We use several security techniques including secure servers, firewalls and encryptions, as well as physical safeguard of the locations where the data are stored. For example, when you are logged in and fill in forms or access your data on the Website, a secure connection is used (http via SSL, also known as HTTPS). The data you enter is automatically encrypted before it is sent. All the data is protected and only available to authorized personnel and subcontractors.

However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.


5. Other Websites

The Website may link to other websites operated by our affiliated companies or third parties. The privacy policies for those websites will apply to collection, use and disclosure of any personal data you provide whilst on those websites.

Please note that these other websites may send their own cookies to users, collect data or solicit personal information, and you are therefore advised to check the terms of use and/or privacy policies on those websites prior to using them.


6. Changing and Accessing Your Details

You may update certain details we hold about you by logging onto your Customer Account.

If you wish to update or delete other details we hold about you or ask about personal data relating to you under our possession or control, please contact us using the details in the How to contact us section below.

We will endeavour to respond promptly to each request for correction or access to personal data. However, where permitted by law, we may decide to refuse a request.


7. Unsubscribe to Marketing Communications

If you have opted-in to receiving marketing communications from us, as mentioned above, you may change your preferences at any time by logging onto your Customer Account (if any). Alternatively you can unsubscribe from these marketing communications at any time by sending an email with your unsubscribe request to our customer service (


8. How to Contact Us

If you have any queries or concerns about our collection, use or disclosure of your personal data, please contact us using the below details and we will seek to resolve your issue promptly. We may ask you to provide further details to enable us to verify your identity before we can assist you.

Data Protection Officer 

Citizen Watches (H.K.) Ltd, Singapore Branch

60, Albert Street #17-08

OG Albert Complex

Singapore 189969



9. Changes to this Privacy Policy

We may change this Privacy Policy at any time by posting on the Website.

Citizen encourages visitors to check and understand the-then current Privacy Policy before you make use of the Website or participate in any activities supported by the Website.



Join our newsletter and be the first to receive updates and promotions